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Agentic Commerce: 2026's Battle for the Customer
We've all been there: 15 tabs open. Comparing prices across sites. Reading reviews. Checking availability. Coordinating delivery windows. It 's exhausting. What if you could delegate all of that to an assistant who knows your preferences and your needs, but never gets tired? That solution exists and it's called agentic commerce. Shopping is shifting from "I need to buy X" to "I need to solve Y": Not "find me a hotel", but "plan my anniversary trip" Not "buy furniture", but
olivermorris83
Oct 315 min read


10 Paths to Win in Agentic Commerce
In my previous post, I explored the MIT and Harvard report arguing that agents don’t just automate existing processes — they make new kinds of markets possible. Once agents become active participants in commerce (Agentic Commerce) they are finding, negotiating, deciding, and buying on our behalf. Then the structure of the economy begins to shift. We start to see new kinds of players, new marketplaces, and new ways of exchanging value. The following 10 templates for reinventio
olivermorris83
Oct 291 min read


How to Reinvent Markets with Agents?
MIT + Harvard Economists on Agentic AI and Strategic Disruption MIT and Harvard economists have just published a major report on AI agents and market disruption — and it’s a fascinating glimpse of what’s next. Their core message? The transformation is not about automating old processes. It’s about reinventing markets and organizations around what agents can uniquely do. Reinventing Markets “Perhaps the most consequential and transformative change AI agents enable is the pract
olivermorris83
Oct 282 min read


Where's the Frontier in Agentic AI?
UC Berkeley (San Francisco) held their second Agentic AI summit in August. The bay area's most connected players (Google, OpenAI etc) and...
olivermorris83
Sep 85 min read


Ending the AI Arms Race in Recruitment
When cars first appeared they had to use lanes built for carts and pedestrians. The results were predictable: blind bends, horrendous...
olivermorris83
May 88 min read


Google's Plan to Replace Your Customers
For decades, Google's business model was clear: users search for services, and businesses paid to be found. An entire industry, SEO,...
olivermorris83
Apr 234 min read


How Did Google's AI Agent Achieve Months of Work in 2 Days ?
Recent months have seen OpenAI, Perplexity and Google launch "deep research" agents that, given an objective, will search and analyze...
olivermorris83
Mar 55 min read


The Agentic AI Stack for Enterprises
While technologists focus on the implementation of agentic AI, successful leaders are thinking bigger—about ecosystem partnerships,...
olivermorris83
Feb 187 min read


Beware 'Business As A Service'. Get Enterprise Agentic Mesh
In the next 24 months many companies will become agentic native, so you want to do it right. Jan 2025, Joao Moura, CrewAI. It would be...
olivermorris83
Jan 241 min read


Agentico Teams Up with Apart Labs for AI Research
We're excited to announce that Agentico is contributing one day of staff time per week to Apart Lab's program of AI safety and...
olivermorris83
Dec 19, 20242 min read


Understand, Edit & Steer AI - via API
We just finished a weekend hackathon organised by Goodfire and Apart Research ! Our team built a tool to uncover hallucinations in...
olivermorris83
Nov 28, 20241 min read


UX for Agentic AI: Transforming Users into Team Managers
Agentic AI is transforming how we interact with technology, moving us from the role of "users" to "managers." But the 'AI native' user...
olivermorris83
Nov 18, 20244 min read


The Price of Progress: AI Agents vs SaaS Business Models
What happens when businesses pay for task execution instead of software? Traditional Software as a Service (SaaS) has long been defined...
olivermorris83
Nov 17, 20245 min read


A Clear-Eyed Guide to AI Agents: 5 Paths to Business Value
As a veteran in technology, I've spent decades separating genuine opportunities from temporary trends. Today's challenge with AI agents...
olivermorris83
Nov 15, 20246 min read


Agentic AI tops Gartner’s tech trends.
".. by 2028, at least 15% of day-to-day work decisions will be made autonomously through agentic AI, up from 0% in 2024 Gartner continues...
olivermorris83
Nov 12, 20241 min read


When AI Becomes the Audience: OpenAI's Depth Charge To Marketing
The approaching shock wave is not from the noisy debate about AI authoring content. That’s a distraction from the seismic shift that has...
olivermorris83
Nov 1, 20243 min read


1000's of Contacts, But Who Will Buy?
Let's say you have have collected thousands of contacts on Linkedin, in your CRM, facebook, etc. These are people who've shown an...
olivermorris83
Oct 25, 20241 min read


Want to Steer AI's Thinking?
AI has been an unknowable black box and that's been a problem. But this summer Google Deepmind quietly released GemmaScope , tools to...
olivermorris83
Oct 24, 20243 min read


AI Agents Surpass Chatbots, But By How Much?
Business automation needs AI that can reliably plan and reason. OpenAI has recently released their ' o1 ' models for this, ahem, reason....
olivermorris83
Oct 22, 20243 min read


Life with AI: What Should Today's Young People Study?
Today's students will have a 40yr career with powerful AI agents working for them, not simply chatting, but acting on complex issues....
olivermorris83
Oct 15, 20243 min read

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